Communication is the mutual sharing of information through which thoughts or feelings are exchanged. It is important both in the everyday world and in business. Effective communication can be key in creating good working relationships within a company.Creating good working relationships with employees and between them also increases their efficiency. Apart from communication within the company, communication with associates and clients, ie. customers, is also extremely important.With the development of technology and the Internet, business trends in terms of communication are changing greatly. In the past, communication took place via paper, fax, call, etc.. Today, it is necessary to broaden the communication horizons in terms of various tools that allow companies to be available every day at any time for their employees and associates as well as for customers.There are a number of tools in business communication that companies can use and that progress over the years. Some of the tools are: social networks, livestreaming, artificial intelligence, 5G network, blockchain, etc. Since technology is changing rapidly, it is important for companies to follow business trends and keep up with the times to ensure and preserve their integrity. Communication tools provide simplicity, functionality and connection with customers, which results in better achievement of the company's goals. Although technology has greatly evolved and changed the way of life it is yet to evolve. If companies want to remain relevant in the market they must not only follow but also predict and set trends in terms of communication.