prikaz prve stranice dokumenta Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju
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master's thesis
Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju
Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2019. urn:nbn:hr:145:739049
Šipoš, Monika
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Marketing

Cite this document

Šipoš, M. (2019). Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:739049

Šipoš, Monika. "Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2019. https://urn.nsk.hr/urn:nbn:hr:145:739049

Šipoš, Monika. "Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2019. https://urn.nsk.hr/urn:nbn:hr:145:739049

Šipoš, M. (2019). 'Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 25 April 2024, https://urn.nsk.hr/urn:nbn:hr:145:739049

Šipoš M. Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2019 [cited 2024 April 25] Available at: https://urn.nsk.hr/urn:nbn:hr:145:739049

M. Šipoš, "Analiza slučaja logističkih strategija u međunarodnom logističkom poslovanju", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:145:739049

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Metadata
TitleAnaliza slučaja logističkih strategija u međunarodnom logističkom poslovanju
Title (english)Case study of logistics strategy in the international business logistics
AuthorMonika Šipoš
MentorHelena Štimac (mentor)
Committee memberDavor Dujak (predsjednik povjerenstva)
Committee memberHelena Štimac (član povjerenstva)
Committee memberAnita Freimann (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Marketing)
Osijek
Defense date and country2019-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Međunarodno logističko poslovanje definira se kao skup poslovne logistike i njezinih aktivnosti i strategija koje su ključne za reagiranje u pravome trenutku. Ova vrsta poslovanja sadržava poslove kao što su: leasing poslovi, poslovi posredovanja malogranični uvoz i izvoz i sl. Logističke se strategije međunarodnog poslovanja kreiraju prema određenim obilježjima okruženja. Okruženje predstavlja bitni čimbenik koji utječe na međunarodno logističko poslovanje. Najčešće se prilikom promatranja okruženja pozornost obraća na kulturu i običaje, pravno – političke odnose, ekonomske i financijske pokazatelje, na razvijenost infrastrukture i određene demografske pokazatelje. Jednako se promatraju i rizici prilikom kreiranja logističkih strategija. Postoje dvije osnovne skupine rizika koje se trebaju promatrati za ostvarivanje pozitivnog učinka u poslovanju, a te skupine su: robni i financijski rizici. Logističke se strategije prema tome mogu definirati kao skup nematerijalnih aktivnosti koje služe za ostvarivanje strateških ciljeva kako bi se ostvarila efikasnost na tržištu. Promjena koja se u budućnosti očekuje od logističkih strategija je velika razina prilagodljivosti za svakog pojedinog potrošača, a ta promjena predstavlja najvažniji budući trend logističkih strategija.
Abstract (english)
International business logistics is defined as a set of business logistics and its activities and strategies that are needed to respond at the right time. This type of business includes jobs such as: renting a business, brokering small-scale import and export, etc. Logistics strategies of international business are created according to certain characteristics of the environment. The environment is an important factor influencing the international logistics business. Most often, while observing the environment, attention is paid to culture and customs, legal - political relations, economic and financial indicators, infrastructure development and existing demographic indicators. Equally, risks are considered when designing logistics strategies. There are two basic groups to look for to achieve a positive impact in business, and the groups are: looters and financial risks. Logistics strategies can be defined as a set of intangible activities that serve to achieve strategic goals in order to achieve market efficiency. The change expected from logistics strategies in the future is a high level of adaptability for each individual consumer, and this change represents the most important trends in logistics strategies.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:739049
Study programmeTitle: Business economy; specializations in: Trade and logistics, Management
Course: Trade and logistics
Study programme type: university
Study level: graduate
Academic / professional title: Magistar/magistra ekonomije (Magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
RepositoryEFOS REPOSITORY
Created on2020-02-11 16:58:57